Campaign concept to break out and try something new amist the clutter. We wanted to tell our customers that there are new deliveries, new vendors--basically NEW PRODUCTS in an effort to say, “WE’RE HERE. WE’RE OPEN. WE’RE WAITING TO SHOW YOU WHAT’S NEW!”
Included weekly email design, eCommerce HP and page creative, and postcard.
Worked with VP of Creative and Creative Directors of Art and Copy.